Incentive programs, swag, etc. whatever you want to call them are nothing new in the auto sector. I am not defending GM. I actually am critical of GM Canada in their handling of the C8 program from the get go here in Canada. We had no roadshow events to showcase the cars. We had no brochures. and no gift program that is displayed all the time on social media in the US. It certainly perpetuates the second class status. My wife and I travelled to Van Bortels to see the car in person last year. Had to order printed brochures from the NCM. So not happy with GM but acknowledge that the hot car supply demand issue that was clearly present allowed them not to work hard to book orders on a car in such demand. We Canadians did pay less than Americans for the same car given the exchange rates. So I will take that.