Because we do long road trips in the vette, I did the heat/sound insulating to my interior recently. I removed the seats, carpet, trim panels etc.
I ordered the insulating kit sold by Exotic Vette
::: Exotic Vette :::
I also applied A/C ducting insulation for heat/cold sold at Home Depot. This is 1/4" thick and is bubble wrap sandwiched between aluminum foil.
I used that for the console area along with the exotic stuff.
In the rear hatch area, and behind the seats, I used the Exotic insulation, and some Click flooring underlayment material that looks like the padding under automotive carpeting.
I'm not sure how this will help with heat/sound, but it has to be better.
Also, I'm removing the plastic liners from the rear wheel wells, and putting in a bag of insulation in that cavity.
It comes from the factory with insulation wrapped in black plastic, but it doesn't fill the whole cavity. I'm hoping by filling the cavity, this will also stop some of the rear wheel noise from entering or filtering through to the interior.
BTW, just by replacing the Goodyear F1 Supercar runflats with Firestone non runflats, it was night and day difference in road noise.
Hope this will help you a bit in what others may be doing or experimenting with.